RSTOR recently announced that we were expanding yet again as our customers’ needs increase around the world. We’ve put new Cloud centers in Europe, Japan and Australia to meet the needs of the customers in that region, or those customers who have offices in those regions. This is an important thing because the idea of data locality is key when it comes to speed and protection.
NAS is dead…long live NAS. Like it or not, it is one of those technologies that will probably never leave the industry. It’s like the proverbial junk drawer for IT, but it is also the lifeblood for most companies. Simply put, there is no other solution like NAS, and it just works. So the question is, how do you take an S3 object store and make it into a high-value and high-performing NAS in the Cloud? Easy…put an appliance in front of your S3 provider and *poof* you have instant Cloud NAS.
I live in South Florida (Fort Lauderdale, to be exact). While we’re not exactly known for our awesome public transit system, we do have an improving system. Our high-speed rail called “Brightline” is an amazing. Tool for those of us who get tired of driving and parking in Miami. I love it. But when the pandemic hit, Brightline came to a halt, and it was one of many signs that things were not going to be “normal” for a while. Then not long ago, I was sitting at a train crossing, waiting for the long Florida East Coast Railroad train to crawl past. But it was not the FEC train. It was Brightline, and it ripped past in an instant. People were honking their horns and cheering. It was a sign that things are getting back to normal.
While Brightline was able to shut down as long as it needed to , not all companies were in a position to do that because the mission of the company was vital to the success of the business world to continue to provide the goods and services that people relied on at home when they still had to work and be productive. We’ll talk more about that in a bit, but suffice it to say, every company had to adjust to a “new normal” for an extended period of time, Some thrived during the pandemic. Some barely survived, and many did not. But for those in the IT world we discovered the true value of agility in the middle of the pandemic because everyone had to keep going. More and more data was created and stored, and IT played an even bigger part than many would have ever guessed they would because they had to adjust to a remote workforce.
RSTOR was no exception. In fact, RSTOR was a company that saw the situation, and I like many companies that were letting go of talent, they hired, and they continued to press ahead knowing that there were a lot of unknowns. But what we DID know is that the value of storage was increasing and the need to provide it with a rich feature set was more important than ever. They, like many companies, continued to hire, onboard, and grow teams without the traditional collaboration that we’ve all been used to. To this day I’ve not yet met my boss some nine months into this thing.
I heard it said not long ago by an industry leader that Cloud has not really changed that much in the past fifteen years. The base has not changed…just the number of add-ons, and the price (which just continues to increase.) RSTOR, on the other hand set out to be different, and to be the next generation of Cloud built with redundancy, performance and security at the time when all of these things are more necessary than ever before. Cloud adoption has grown exponentially, and that is likely going to be the trajectory for the coming future as people have learned that there is a value in not having to drive to the data center when they can do it from their desk, and they can expand or shrink their environment with the push of a button.
I don’t think any of us really knows yet what the future holds for any of us personally or professionally. But for companies such as RSTOR who bring the goods and services to those that need it, the future is as bright as ever. Stay Cloudy, my friends.
In part one we talked about the ugly truth of Cloud storage costs, and how we really can’t predict with any certainly what my needs will be quarter over quarter. Cloud costing is really a moving target, and in lean times, moving targets are not a welcome thing. Even in the great times they make it harder to really plan. In this article we’ll discuss the RSTOR pricing model, and how you can once and for all know EXACTLY what you’ll be paying, thanks in no small part to the RSTOR online pricing calculator.
There is a saying that we’ve all heard…you know, the one about the “800 Pound Gorilla”, or the “Unsinkable” Titanic. Or from somewhat recent times, “Too big to fail.” All of these things reference what we looked at as these huge things that had no way of ever being bested. But guess what…nothing is ever too strong. Every ship can be sunk, and any business can fail, regardless of the size. But what we do know, is there is a perceived safety in these big things that they are a “safe bet.” In my life in IT I have heard the comment “Nobody every got fired for buying IBM” more times than I can count. But is the decision to move forward based on the perceived “safety” of a product or service the best option?
I grew up watching Star Trek. Not the Start Trek with Capt. Picard, Commander Data and the crew, but the old-school Star Trek. Captain Kirk, Mr. Spock, bad cardboard cutouts for sets. You know…OLD SCHOOL Star Trek. I used to love it when they said “Beam Me Up…” and the intrepid space travelers disappeared and ended up back on the ship. I thought, how cool is this! Maybe one day we’ll be able to do this.
It’s been a little while since I let my fingers to the walking on my tech journey,
so why am I writing again? Simply put, when you have something exciting to talk about, you want to share it with the world. That is why I am writing again. People get into tech for various reasons. Some enjoy all the 1’s and 0’s that make things work. Some enjoy creating something from nothing. Some enjoy the atmosphere and would be happy if you locked them into a closet with their laptop and fed them regularly. For me, the idea of working on something that reduces complexity and cost…that’s huge.